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Strategy & Research

This is the foundation of everything I do. Before I post anything, I make sure we’re moving in the right direction.

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Algorithm Study

Social media platforms constantly change how content gets shown. I study how the algorithm works so I know when to post, what type of content performs best, and how to get your posts seen by more people.

Image by Austin Distel

SEO & Keyword Research

This helps your content show up in searches, both on social media and on Google. I research the words your audience is already searching for and naturally use them in your content.

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Competitor Analysis

I look at what others in your industry are doing—what’s working for them and what’s not. This helps me avoid guesswork and find opportunities to help you stand out instead of copying everyone else.

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Hashtag Research

Hashtags help new people discover your content. I research the right hashtags for your niche so we’re not using random or overly crowded ones that don’t bring results.

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